Articles

Cyber! Cyber! How to communicate successfully

Cyber! Cyber! How to communicate successfully

Cyber stands for many things - digitality, future, freedom. But cyber also stands for digital dangers, criminal attacks on IT infrastructures, cyberbullying, data loss and so much more. We know: Cyber is a highly complex area with highly diverse dialogue groups that want to be specifically served with well-thought-out PR strategies. Optimising the positioning of opinion leaders and the image of players in the cyber market are the main tasks of monoceros PR's cyber unit.

Read more
How successful PR works for HR start-ups

How successful PR works for HR start-ups

As a strategic communications agency for digital topics, we claim to understand new technologies holistically to be able to implement them operationally in an excellent way. We know the innovative power of the HR tech market and have the know-how to effectively position emerging start-ups in this environment. monoceros PR is your HR communication agency.

Read more
Surveys as an important tool in PR work

Surveys as an important tool in PR work

The most concrete language in PR work is the language of numbers, facts and percentages. Surveys are an important instrument for companies to generate their own data and develop exciting and accurate narratives for their target groups. Thanks to convincing results, needs can be concretised and solutions can be credibly positioned.

Read more
The future is hybrid - press conferences in times of Corona

The future is hybrid - press conferences in times of Corona

How does press work adapt to hybrid working environments? The hybrid press conference at the Life Science Factory in Göttingen is proof of how both worlds successfully merged.

Read more
New Work at monoceros

New Work at monoceros

New Work is not an empty and unpopular catchphrase for our work as an agency and together with our customers. How we work digitally, not only in times of pandemics, and still enjoy working together on the matter, we present to you here.

Read more
What is the potential of the health tech sector?

What is the potential of the health tech sector?

The future of healthcare is shaped by structural trends and favorable developments. We took a close look at the trends and worked out their communication potential.

Read more
Thought leadership: buzzword or clever PR strategy?

Thought leadership: buzzword or clever PR strategy?

What does it take to deploy a thought leader specifically for PR work? We are convinced that the positioning of content linked to a person can be a decisive key to success - communicatively and entrepreneurially.

Read more
KPIs, OPI, etc. – Measuring PR successes

KPIs, OPI, etc. – Measuring PR successes

How measurable is the PR work? It's about finding the right balance between quantitative media response analysis and qualitative PR storytelling so that all sides are satisfied with the results and the output.

Read more
Say Hi!

We are looking forward to hear from you!

Planufer 92b
10967 Berlin

Fill out the form and we'll be in touch as soon as possible.

Arrow
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.